Presented by Charlene G. Garfinkle
When Florence Lundborg received the mural commission in 1915 to adorn the California Building at San Francisco’s Panama-Pacific International Exposition, it was neither the first nor the last important commission by a woman’s exposition board. Large-scale public murals were commissioned for the 1893 and the 1933 International Expositions held in Chicago; however, Lundborg’s beautiful colors and graceful procession of figures performing their arcadian duties is very different from those other progress-themed murals, which reflected their own expositions’ themes of advancement. Lundborg ties her theme to her own exposition’s focus on California’s prosperity and the abundance of agriculture as part of a campaign to attract attention to California’s natural riches, boosting tourism and encouraging resettlement to the state.